Notes on lighting
In our trailer, we use a mix of both high-key lighting and low-key lighting in order to create a contrast between the two ends of the trailer. The beginning of the trailer uses bright and jovial lighting to convey a happy and cheerful atmosphere whereas as the trailer progresses and the climax begins, a lot of dark lighting is used to convey an unsafe and fearful atmosphere which would reflect onto the actors in the trailer.
Low level lighting is very often used in horror films to create a creepy mysterious atmosphere, as darkness is usually associated with evil. Darkness also makes people feelmore vulnerable and threatened as they are unable to see as much and people fear the unseen and unknown. They also use many shadows.